Ronnie Cohen

Partner, North America

Ronnie Cohen brings over 30-years experience in the marketing services arena - initially in agency leadership and in the last decade in the acquisition and integration of data-driven creative and technology companies.

Ms. Cohen was one of the founding partners of Hawkeye Communications, a ‘below-the-line roll up of marketing communications agencies. Beginning in 1999, Hawkeye acquired seven companies in the United States and three in the United Kingdom, and created four start-ups as the base of an integrated marketing business.

Prior to Hawkeye, Ms. Cohen worked in leadership positions for several agencies. She was President of NW Ayer Direct, Executive Vice-President of Wunderman and ran Hill Holiday Direct in Boston for many years.

She began her professional career in 1972 as a copywriter. In 1980, she began a long association with Grey Advertising, launching and leading several units of their burgeoning direct marketing division, Grey Direct. She opened and ran Grey Direct offices in Geneva, Switzerland and Los Angeles, California.

Ms. Cohen has served the Direct Marketing Association in various capacities, including President of the DMA's Agency Council and Chairperson of its Marketing Council. She is a founding member of the DM Creative Guild. In December 2007, Ronnie joined the Results International Group, North America as a Partner based in New York.